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    In the Driving Seat: Craig Allen, Regional General Manager, Gefco UK

    The NAA is visiting Gefco on 25 Jan 18 for the ‘Planning for Brexit’ event, here’s your chance to find out more about Gefco UK’s Regional General Manager, Craig Allen…

    Craig Allen

    Gefco UK

    Regional General Manager

    Apart from that
    Director of CSL Consultancy
    Vice chair of our local football club

    Association with NAA
    In various guises, I’ve had a relationship with NAA for over 5 years

    Why did you join the NAA?
    The North West region has a fantastic automotive sector but it’s sometimes difficult to find the time to develop new relationships. The NAA team provides fantastic support, generates great networking opportunities and promotes the industry and members really well.

    I’m married with three kids. My interests include fitness, travel and participating in a variety of sports. I also coach grassroots football which is great fun and very rewarding.

    Favourite football team

    Musical performer
    Difficult to name one specific, enjoy a wide and often random variety

    Most action films and anything with a decent storyline.

    Currently trying to make my way through Lee Child’s Jack Reacher series.

    Best motoring moment
    Best four-wheel experience has to be driving along Route 66, something I need to do again! On two wheels it would be Enduro riding though Spain.

    Best business advice you’ve ever received?
    Business should be based on relationships, helping people to find a solution to their problems. Don’t be afraid of making mistakes, just make sure you learn from them!

    European Regional Development Fund Northern Powerhouse
    Partners Department for Business Innovation and Skills Finance Birmingham