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    NAA Member News: First Look: The New BAC Mono takes to the Roads of Riyadh

    In July, Briggs Automotive Company revealed the first images of the new BAC Mono touring the roads of Riyadh.

    This year, BAC has continued its strong momentum in the Middle East, expanding into new markets, creating the Mono Cup – a ground-breaking new motorsport venture, and developing strategic partnerships that promise to catalyse progress in automotive and advanced manufacturing across the region.

    Following the successful establishment of a dedicated BAC dealership in Jeddah and Riyadh, and the delivery of the first new Mono in the region earlier this year, the arrival of the Mono on public roads in Saudi Arabia showcases BAC’s commitment to its Middle Eastern expansion. From the one-of-a-kind driving perspective of Mono, automotive enthusiasts in Saudi Arabia can now enjoy an unparalleled driving experience, enabling them to explore the region’s awe-inspiring roads, vistas, and challenging racing circuits like never before.

    Read the full story here

    European Regional Development Fund Northern Powerhouse
    Partners Department for Business Innovation and Skills Finance Birmingham